2026 marks a significant milestone for Visit Spokane: 50 years of championing our region as a place to visit, live, work, and belong. Since our founding, we've been guided by a simple but powerful belief that thoughtful destination promotion can elevate an entire community.

Over the past five decades, our work has evolved well beyond traditional marketing. While inviting visitors to experience the region remains core to our mission, we've also seen firsthand how destination promotion strengthens economic vitality, and enhances quality of place for residents. From supporting small businesses to fueling the creative economy, the benefits ripple far beyond tourism alone.

DIVE INTO THE DATA THAT SUPPORTS WHY TOURISM MATTERS

2024 Economic Impact Report

2024 data has arrived, and it was a record breaking year. The Spokane Region welcomed 10.1 million visitors!

READ REPORT

2025 Community Impact Report

Learn how Visit Spokane supports local business while marketing the region to promote conventions, meetings, and leisure tourism.

READ REPORT

1974

Expo ​’74 Sets The Stage

In 1974, Spokane became the smallest city in history to host the World’s Fair. The event sparked a transformation that put Spokane on the map as a destination.

1976

Spokane Convention & Visitors Bureau

The Spokane Regional CVB was formed as an organization focused on growing convention and visitor business for Spokane County.

1985

Spokane Regional Marketing

The SRCVB was re-organized and incorporated under the new name “Spokane Regional Marketing” as a stand-alone corporation with more emphasis on bringing conventions and meetings into the area.

Early 2000’s

Visit Spokane

In the early 2000's, Spokane Regional Convention & Visitors Bureau begins operating publicly as Visit Spokane following a trend supported by Destinations International to brand in a more welcoming and consumer-friendly manner.

Visitor spending generates jobs, offsets household taxes, and supports essential services.

Community support and awareness of tourism’s impact on the local economy are vital in shaping a vibrant and thriving Spokane region. By understanding how visitor spending and the creative economy contribute to our shared quality of life, residents help foster a welcoming and prosperous environment for all who live and work here. Visit Spokane appreciates your time exploring the benefits tourism brings to our community.

IT STARTS WITH A VISIT

Tourism Builds Community

If you build a place people want to VISIT, you build a place where people want to LIVE and WORK. If you build a place people want to live and work, you build a place where people want to INVEST. The Community Vitality Wheel, turning consistently, grows the creative economy and supports a vibrant, thriving destination.

ABOUT VISIT SPOKANE

Visit Spokane is the official Destination Organization for the Spokane region, dedicated to sharing Spokane’s story with national and international audiences. Through strategic sales, public relations, digital campaigns, and community engagement, we elevate Spokane’s reputation as a premier destination for meetings, conventions, and leisure travel. Visit Spokane proudly supports all sectors of tourism to build a vibrant and thriving community.