Visit Spokane is the official destination marketing organization for Spokane County and its jurisdictions. As the primary programmatic arm for travel and tourism promotion for the region, Visit Spokane leads Spokane’s tourism industry to work together to generate visitor spending by developing and implementing comprehensive destination marketing and sales programs. Visit Spokane is a self-governing, private not-for-profit corporation with a Board of Directors, some of whom are elected by dues paying members and some who are appointed by funding partners.

With funding from dedicated lodging taxes, the Tourism Promotion Area (TPA) and private dues and advertising investments, Visit Spokane has a current operating budget of $4.6 million.

Visit Spokane 2016
Destination Marketing Plan

Our 2016 Destination Marketing Plan is a blueprint for fostering regional economic development through tourism and tourism promotion. Below, Cheryl Kilday, Visit Spokane President & CEO, presents her executive summary of the plan. You'll also find an overview of all the ways Visit Spokane works to promote our great region.