Visit Spokane

Visit Spokane is the official destination marketing organization for Spokane County and its jurisdictions. As the primary programmatic arm for travel and tourism promotion for the region, Visit Spokane leads Spokane’s tourism industry to work together to generate visitor spending by developing and implementing comprehensive destination marketing and sales programs. Visit Spokane is a self-governing, private not-for-profit corporation with a Board of Directors, some of whom are elected by dues paying members and some who are appointed by funding partners.

With funding from dedicated lodging taxes, the Tourism Promotion Area (TPA) and private dues and advertising investments, Visit Spokane has a current operating budget of $4.6 million.

Visit Spokane 2016
Destination Marketing Plan

Our 2016 Destination Marketing Plan is a blueprint for fostering regional economic development through tourism and tourism promotion. Below, Cheryl Kilday, Visit Spokane President & CEO, presents her executive summary of the plan. You'll also find an overview of all the ways Visit Spokane works to promote our great region.

Executive SummaryDestination Marketing

Create a Buzz

Visit Spokane's destination marketing efforts result in significant positive economic impact in the Spokane region. In 2016, visitors to Spokane County spent $995 million, a $48 million increase over the previous year. This spending generated more than $70 million in state and local taxes and it supports more than 10,000 hospitality industry jobs in Spokane County.* Visit Spokane programs and personnel directly impacted or influenced more than $367 million in total visitor spending. To view the complete Visit Spokane 2016 Annual Report click here.

Want to know more about what Spokane is up to? Check out Spokane in the News.

Spokane Spotlights